A mood board is a method we use to capture the flavour and feel of a developed idea that we want to share.
It allows us to paste samples, colours, textiles and images that more fully express our holistic solution to a question. In this tactile form, it let’s viewers better fully interact with our process of thinking and better relate to our direction. I like to think of mood boards as “round” or 3 dimensional thought “wedges” that show all sides of a solution. They often nudge viewers to physically interact with our concept in a more personal way as the viewer relates to a specific element on the board that has individual significance for them.
Mood boards do just that — they illustrate the mood that we wanted to capture with a particular solution. These boards aren’t always neat or tidy but they allow for discussion between us and the client as we strive to capture their needs, desires and emotions in what is ultimately a static solution, whether its a piece of furniture or a room setting.